Cookie Policy
Effective Date: October 20th 2020 Last Updated: April 20th 2026
This Cookie Policy explains how Emergence Audio LLC (“Emergence Audio,” “we,” “us,” or “our”) uses cookies and similar tracking technologies on emergenceaudio.com (the “Site”). It covers what these technologies are, why we use them, and the choices available to you. For information on how we handle personal data more broadly, please see our Privacy Policy.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to recognize your device and store information about your preferences or activity. We also use similar technologies such as pixels, web beacons, and local storage, all referred to collectively as “cookies” in this policy.
Cookies may be set directly by us (first-party cookies) or by third-party services we integrate with (third-party cookies). They may last only for your current browsing session (session cookies) or persist for a defined period (persistent cookies).
How We Use Cookies
We use cookies to:
- Keep the Site functioning correctly, including maintaining your cart, account session, and cookie preferences.
- Understand how visitors find and use the Site so we can improve performance and content.
- Measure the effectiveness of our marketing and attribute orders to their source.
- Deliver relevant advertising on third-party platforms.
Your Choices and Consent
When you first visit the Site, a cookie consent banner lets you accept all cookies, reject non-essential cookies, or customize your preferences by category. You can change your choice at any time via the cookie preferences panel available from the consent banner.
Essential cookies cannot be disabled, as the Site cannot function correctly without them. All other categories (Statistics and Marketing) require your consent before any cookies in those categories are set.
You can also control cookies directly through your browser. Most browsers allow you to block or delete cookies, though doing so may affect the functionality of this Site and others:
Cookies We Use
The tables below list the cookies active on our Site, grouped by category.
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Name | Description | Duration |
|---|---|---|
| wpconsent_preferences | Stores the user’s cookie consent preferences. | 30 days |
Google Tag Manager — simplifies the management of marketing tags on the Site without code changes.
| Name | Description | Duration |
|---|---|---|
| cookiePreferences | Registers cookie preferences of a user. | 2 years |
| td | Registers statistical data on user behavior on the website. Used for internal analytics by the website operator. | Session |
Statistics
Statistics cookies collect information anonymously to help us understand how visitors use our Site.
Google Analytics — tracks and analyzes website traffic for informed marketing decisions. Learn more
| Name | Description | Duration |
|---|---|---|
| _ga | ID used to identify users. | 2 years |
| ga | ID used to identify users. | 2 years |
| _gid | ID used to identify users for 24 hours after last activity. | 24 hours |
| _gat | Used to monitor number of Google Analytics server requests when using Google Tag Manager. | 1 minute |
| gac | Contains information related to marketing campaigns of the user. Shared with Google Ads when Ads and Analytics accounts are linked. | 90 days |
| _gali | Used to determine which links on a page are being clicked. | 30 seconds |
| __utma | ID used to identify users and sessions. | 2 years after last activity |
| __utmb | Used to distinguish new sessions and visits. | 30 minutes after last activity |
| __utmc | Used only with older versions of Google Analytics. Distinguishes between new sessions and visits at end of session. | End of session (browser) |
| __utmt | Used to monitor number of Google Analytics server requests. | 10 minutes |
| __utmv | Contains custom information set by the web developer via the _setCustomVar method. | 2 years after last activity |
| __utmx | Used to determine whether a user is included in an A/B or multivariate test. | 18 months |
| __utmz | Contains information about the traffic source or campaign that directed a user to the website. | 6 months after last activity |
WooCommerce SourceBuster — used by WooCommerce for order attribution based on user source.
| Name | Description | Duration |
|---|---|---|
| sbjs_current | Traffic origin information for the visitor’s current visit. | Session |
| sbjs_current_add | Timestamp, referring URL, and entry page for the current visit. | Session |
| sbjs_first | Traffic origin information for the visitor’s first visit. | Session |
| sbjs_first_add | Timestamp, referring URL, and entry page for the first visit. | Session |
| sbjs_session | Number of page views in this session and the current page path. | 30 minutes |
| sbjs_udata | Information about the visitor’s user agent, such as IP, browser, and device type. | Session |
| sbjs_migrations | Technical data to help with migrations between versions of the tracking feature. | Session |
Marketing
Marketing cookies follow visitors across websites to show ads that are relevant and engaging.
Meta (Facebook) Pixel — web analytics service that tracks and reports website traffic. Learn more
| Name | Description | Duration |
|---|---|---|
| _fbc | Used to track the last session visit. | 12 months |
| _fbp | Used to track the user across multiple sessions. | 3 months |
| fr | Used to track the user across multiple sessions. | 3 months |
Third-Party Cookies and International Transfers
Some cookies on our Site are set by third-party services we use, including Google (Analytics, Tag Manager, Ads) and Meta (Facebook Pixel). These providers may process your data outside your country of residence, including in the United States. We do not control these third-party cookies and are not responsible for their practices. For details on how these providers handle your data, see:
Do Not Track
Some browsers offer a “Do Not Track” (DNT) signal. Because there is no common industry standard for DNT, we do not currently respond to DNT signals. You can manage your preferences through our cookie consent banner or your browser settings.
Your Rights
Depending on where you live, you may have rights regarding the personal data collected through cookies, including the right to access, correct, delete, or restrict processing of your data, and the right to withdraw consent at any time. To exercise these rights, see the instructions in our Privacy Policy or contact us using the details below.
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, our business practices, or applicable law. The “Last Updated” date at the top of this page indicates when it was most recently revised. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact:
Emergence Audio LLC Email: [insert support email] Website: https://emergenceaudio.com